Advertising Infographics
Twitter just announced some new capabilities in its recently launched Tailored A…
Infographic
Description
Twitter just announced some new capabilities in its recently launched Tailored Audiences program for ad retargeting, and it sounds like the company is enabling some pretty specific targeting. Create Tailored Audiences, either using a customer relationship management database (something that Facebook added a while ago — in both cases the emails are sent as hashes) or lists of Twitter usernames or user IDs (the user ID being the unique number that identifies your account).
An infographic positions a company as an expert or authority on the topic of the infographic, thus helping the business to become a trusted resource. Infographics are also used for content marketing and viral marketing, since most companies strive to create unique content, especially when created by and for their specific vertical market. Infographic marketing is one of the most effective link bait and link-building strategies that can be leveraged to earn links from a variety of domains.
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