Advertising Infographics
Frameworks for Building Innovation Portfolios
Infographic
Description
Elsewhere I have argued that large companies are not startups and neither should they strive to be. Instead, large companies should view themselves as portfolios or ecosystems of products and…
An infographic positions a company as an expert or authority on the topic of the infographic, thus helping the business to become a trusted resource. Infographics are also used for content marketing and viral marketing, since most companies strive to create unique content, especially when created by and for their specific vertical market. Infographic marketing is one of the most effective link bait and link-building strategies that can be leveraged to earn links from a variety of domains.
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