Creative Advertising Inspiration
The Little Guy Inside the ATM – BBVA Foundation ~ In Peru the majority of the ch…
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The Little Guy Inside the ATM – BBVA Foundation ~ In Peru the majority of the children can’t even read.(it’s reported that 7 out of 10 children don’t understand what they are reading), the BBVA Foundation and their agency Volver d6 came up with an experience that touched it’s customers during a familiar everyday interaction with the bank’s ATM. Instead of a basic video ad, they created a video illusion that a man had been placed inside the ATM.
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