Effectiveness: Advertisers invest in TV advertising because it works. Studies around the world demonstrate TV’s many effects – and the positive impact it has on other media. For example: In France, on average TV campaign achieves sales revenues (ROI) €4.9 per €1 invested.

Considering this, What are the advantage of TV? ➨It is one of the great tool for entertainment as it relays movies, reality shows, serials etc. It also helps alleviate depression of mentally suffering patients. ➨It is one of the way to enjoy, relax and pass the time while at home or during the journey. ➨It increases popularity of sports and other games among people.

What are the advantages and disadvantages of TV advertising? For power and attention, it’s tough to top the many advantages of television advertising. No other advertising medium combines sight and sound and has such a grand impact. But television advertising has disadvantages, too, including a glaring disadvantage: Cost. TV ads are expensive to produce and expensive to run.

Furthermore, How does TV inspire creativity? According to the stimulation hypothesis, viewing television enriches the store of ideas from which children can draw when engaged in imaginative play or creative tasks.

What is TV advantages and disadvantages?

Comparison Between Advantages and Disadvantages of Television

Advantages of Television Disadvantages of Television
Great source of exposure to the world Waste of time on watching too much TV
Variety of information available Encourage violence and sex
Good for family bonding Makes isolated from society

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What is an advantage of using television advertising quizlet? Identify a disadvantage of using television advertising. It has limited geographic selectivity. What is an advantage of using television as a medium for advertising? It allows creative flexibility, which can enhance impact.

Is TV advertising still the most powerful advertising medium or has it faded in importance? Several studies warn marketers against shifting money away from traditional mediums because in both short- and long-term strategies, television continues to be the most effective advertising medium.

Does watching TV reduce creativity? London: Children who spend just 15 minutes or more a day watching television may become less creative as compared to those who read books or solve jigsaw puzzles, a new study has warned. Watching TV for short periods does not impact on the number of creative ideas that young children come up, researchers said.

Does watching TV make you more creative?

Specifically, by practicing perspective taking while watching their favorite movies and television shows (for example guessing a character’s reaction according to his or her facial expression) children become more creative thinkers: when asked to solve a simple problem, they come up with more different ideas, and also …

How does TV affect your imagination? Logically, TV viewing may adversely impact imaginative thinking by taking up time that could be better spent in other activities, such as reading and play, which stimulate thought processes.

What are advantages of a smart TV?

The main benefit of a smart TV is access to many channels that offer TV programs, movies, and music without the need to connect a TV antenna or subscribe to a cable/satellite service. Also, some smart TVs provide web browsing, gaming, and access to compatible media content stored on your computer.

Is TV useful or harmful? Watching too much of television is harmful to eyes and eyesight. As children will remain confined to their houses they will have no friends and no social life which will obstruct their personality development leading to behavioural problems. Too much of television affects the development of the brain and muscles.

What are the disadvantages of advertising on TV?

Cons of TV Advertising

  • Frequency is essential. Some studies have proved that TV adverts are more effective when they are repeated. …
  • It is difficult to make changes. …
  • It is difficult to target your audience. …
  • No guarantee it will be viewed. …
  • TV advertising is in decline. …
  • Difficult to analyse and track results.

What is a disadvantage of using television advertising?

The disadvantages of TV advertising include the fact that TV adverts are short, expensive, do not always portray the product or service in the best light, and take a lot of effort to create. TV advertising can be expensive to produce, and ads are often too short to portray the product in the best or clearest light.

Why is it important to be familiar with persuasive advertising tactics? Why is it important to be familiar with persuasive advertising tactics? it helps you evaluate the truthfulness of an ad.

How does the television watching make children unimaginative? It blocks fresh thinking.So it makes the child viewer dull. He cannot distinguish between the real and the fantastic . His brain becomes as soft as the cheese and he looses his power to think and imagine things. Like this eventually the child becomes unimaginative.

Why was TV made?

In the year 1927, 21-year-old Philo Taylor Farnsworth invented the first electronic television in the world. His thoughts on making a television were that he wanted to make an invention that could capture moving images, transform those images into code, then move those images in radio waves to various devices.

What does the poet want the parents to replace the TV set with why? The poet says that when the parents would replace the television sets with bookshelves,children would throw tantrum in protest but the poet says that parents should ignore their dirty looks and protest and replace TV sets with bookshelves.

Does watching movies increase creativity?

Therefore, watching movies can be used as a learning medium to stimulate students to enhance their imagination. Creative thinking also enables them to find and apply new methods for writing, including language styles.

How do movies enhance creativity? The children who had watched the magical scenes performed significantly better on the creativity tests. The researchers concluded that rather than just being used for entertainment, “magical thinking can be viewed as an additional source of development of imagination and divergent thinking in children.”


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