Craig Tanimoto is the guy who actually wrote the two words “Think different” for Apple. He placed the words above Thomas Edison’s head, Einstein’s head, above Ghandi’s head. And when he did, he put a ding in the universe.
Is Think different trademarked? In June 2010 Apple “Think Different” became a Registered Trademark under 3,803,176 covered under 009.
Also, What was Apple’s first slogan? Watch the ad here. One of Apple’s first slogans was “The Power to Be Your Best”.
Did Steve Jobs Say Think Different?
While Jobs thought the creative concept “brilliant”, he originally hated the words of the television commercial, but then changed his mind. According to Rob Siltanen: … Jobs insisted that he wanted “different” to be used as a noun, as in “think victory” or “think beauty”.
22 Related Questions and Answers
What is the motto of Apple?
Apple’s New Motto: “Think Different — But Not Too Different”
Does Apple still use Think Different?
“Think different” is an advertising slogan used from 1997 to 2002 by Apple Computer, Inc., now named Apple Inc. The campaign was created by the Los Angeles office of advertising agency TBWAChiatDay. … As of 2020, “Think different” was still printed on the back of the box of the iMac, and possibly elsewhere.
Is Apple trademarked or copyrighted?
The Apple trademark is a good example: While an apple cannot be copyrighted, its artistic representation can be—its use as a symbol for an electronics and software company is protected as a trademark.
What is Microsoft slogan?
Microsoft has launched an all-new corporate slogan, “Be what’s next”, the Seattle Times reported on Thursday.
What is Facebook’s slogan?
Facebook has quietly changed the slogan on its homepage encouraging people to signup. The tagline has been changed from “It’s free and always will be” to “It’s quick and easy” — ditching, for the first time in more than a decade, a reference to the fact that it costs nothing to become a user.
What is the slogan for Nike?
Nike continues to use the tagline across much of its advertising and branding today. “‘Just Do It‘ is still as relevant to us as a brand today as it was 23 years ago,” says Davide Grasso, VP of global brand marketing at Nike. “It has been translated into many, many languages,” he continues.
Who wrote the crazy ones quote?
While some may see them as the crazy ones, we see genius. Because the people who are crazy enough to think they can change the world, are the ones who do. Written by John Chapman (1774-1845), this poetic letter has been erroneously attributed to Jack Kerouac.
Is Think Different grammatically correct?
The ‘Think Different’ Slogan
We’ve determined that “to think” is probably a linking verb, and that “different” can be an adverb. Therefore, “Think different” is perfectly acceptable.
WHO SAID Here’s to the crazy ones?
The Iconic Think Different Apple Commercial Narrated by Steve Jobs. Here’s to the crazy ones, the misfits, the rebels, the troublemakers, the round pegs in the square holes… the ones who see things differently — they’re not fond of rules…
What is Microsoft tagline?
Microsoft has launched an all-new corporate slogan, “Be what’s next”, the Seattle Times reported on Thursday. … “Be what’s next” replaces “Your potential, our passion” as the new slogan for Microsoft, the world leader in operating systems for more than a decade.
Does Netflix have a slogan?
Our answer: “See What’s Next.” A succinct tag that encapsulates Netflix’s mission and disposition, it also speaks to Netflix’s maverick, pioneering spirit. Connecting people to stories is Netflix’s core objective, and anticipation is at the very heart of storytelling.
What company has the slogan Open Happiness?
Animated ads have always been a staple of Coca-Cola advertising, and the “Coke Side of Life” (2006) and “Open Happiness” (2009) campaigns featured some of the best the company has ever produced, including “Grand Theft Auto,” “It’s Mine” and “Happiness Factory.”
Why was Think Different successful?
“Think Different” was also not only a call to action, it was a call to arms. Those two, simple words contained so much power that you could easily imagine them emblazoned on a protest sign instead of a slick magazine advertisement. But above all, “Think Different” is powerful because of the emotion it conveys.
Is the Nike logo copyrighted?
For example, the Nike swoosh symbol, the phrase “Just do it” and the name Nike are trademarked. … Trademarks are meant to protect the brand. If Nike hadn’t trademarked “Just do it,” anyone could use the phrase in branding and advertisements.
Why Apple logo is half bitten?
In an interview with Creative Bit’s Ivan Raszl, Janoff said the first reason behind Apple logo being half eaten “I designed it with a bite for scale, so people get that it was an apple, and not a cherry or tomato”. … Apple is not the only tech company which has gone through continuous logo makeover over the decades.
Is Nike trademarked or copyrighted?
Nike trademarks are trademarks owned by the leading shoe manufacturer. … With a trademark in place, a company can prevent unauthorized use of their intellectual property. Items that can be trademarked include catchphrases, names, figures, lyrics, and symbols.
What is YouTube’s tagline?
“Broadcast Yourself,” states the well-known YouTube Slogan, a phrase that shows how pervasive the site is in the everyday lives of people in the twenty-first century.
What is Google’s slogan?
But few are as lofty as Google’s most famous motto: “Don’t be evil.” If you know anything about Google’s culture, you’ve probably heard those three words. They’re catchy.
What is Walmart’s tagline?
Walmart’s slogan is ‘Save Money. Live Better‘ as of 2021. The retailer has been using this slogan since 2007 following an update to its branding after 19 years. The slogan highlights Walmart’s core value offering to customers, i.e. they can improve their lifestyle through Walmart’s low prices.
