In July, advertising company Interpublic Group of Companies (IPG) announced they were buying Acxiom Corporation’s AMS business for $USD2. 3 billion.
Besides, Who does Group M own?
GroupM is the world’s leading media investment company responsible for more than $50B in annual media investment through agencies Mindshare, MediaCom, Wavemaker, Essence and m/SIX, as well as the outcomes-driven programmatic audience company, Xaxis.
Also, Does IPG own Acxiom?
New York, NY – October 1, 2018 – Interpublic Group (NYSE: IPG) has completed its acquisition of Acxiom LLC (formerly known as Acxiom Marketing Solutions), which will operate as a stand-alone unit within IPG.
Herein, Can I see my Acxiom account? Acxiom’s public portal is available at www.aboutthedata.com/portal. To access your account for the first time, you’ll need to enter your first and last name, your address, your birthdate, the last four digits of your Social Security number, your email address and a Captcha.
How much did IPG pay Acxiom?
One year after IPG announced its $2.3 billion acquisition of Acxiom, a clearer picture of what the purchase will do for the holding company is starting to emerge.
19 Related Questions and Answers
Is GroupM a good company?
Its a good company
Good culture. If one stays for more than 3 years, it can become monotonous as limited scope to experiment or diversify. Lot of work pressure, have to work on weekends also and late evenings are normal.
Is WPP part of Group M?
GroupM is the leading global media investment management company serving as the parent to WPP media agencies including Mindshare, MEC, Mediacom, Maxus, Essence and m/SIX, as well as the programmatic digital media platform, Xaxis, each global operations in their own right with leading market positions.
Who are Acxiom competitors?
Acxiom Marketing Solutions Alternatives & Competitors
- Skaled.
- WebFX.
- SmartSites.
- Perkuto.
- LeadMD.
- Direct Online Marketing.
- Campaign Stars.
- Walker Sands.
How much is Acxiom worth?
Advertising agency behemoth, Interpublic Group (IPG) has confirmed it’s acquiring database marketing and management solutions business, Acxiom, in a deal worth US$2.3 billion.
How much does Acxiom data cost?
Price $3,000 | 12 month subscription available. Elevate your analysis and marketing with an improved understanding of local markets. Acxiom’s InfoBase Geo files are the premier source of aggregated consumer data for powering location analysis.
Can you buy data from Acxiom?
Activate More Data Than Ever Before
Rapid innovation is producing an explosion of new data sources. … Whether you’re buying, selling, or sharing data, Acxiom can provide the expertise you need.
What do Acxiom do?
Acxiom collects three types of data – data that helps companies market more effectively, data that helps reduce fraud and identity theft and data that helps people find businesses or other people through our directory services. We allow individuals to see and correct the data we have about them.
Is Acxiom a public company?
Despite selling the bulwark of its revenue-generating business, Acxiom Corp. will move forward as a publicly-traded company with more than $2 billion in cash and a future built on its digital marketing services and products, such as LiveRamp.
Who are WPP competitors?
WPP competitors include Interpublic Group of Companies , Dentsu and Digitas LBi.
What owns WPP?
About WPP PLC (ADR)
The Company has operations in over 112 countries. The Company offers global, national and specialist advertising services from a range of international and specialist agencies, which include Bates CHI&Partners, Grey, JWT, Ogilvy & Mather Advertising and Y&R.
Who owns Wunderman Thompson?
Wunderman Thompson is a New York-based global marketing communications agency with 200 offices in 90 markets. It is part of international advertising group WPP Group (NYSE: WPP). Wunderman Thompson was formed in 2018, when parent WPP merged agencies J. Walter Thompson and Wunderman.
What does Acxiom do?
Acxiom collects three types of data – data that helps companies market more effectively, data that helps reduce fraud and identity theft and data that helps people find businesses or other people through our directory services. We allow individuals to see and correct the data we have about them.
How big is Acxiom?
Acxiom, which has a market capitalization of $2.63 billion, is selling the unit which represents about three-quarters of its total revenue in fiscal 2018 and specializes in housing and managing reams of customer data from clients such as retailers and financial-services firms.
What happened to Acxiom?
As expected, Arkansas-based Acxiom has struck a deal to sell a major portion of its business, a marketing unit, to Interpublic Group for $2.3 billion. A name change and relocation of company headquarters to San Francisco will follow.
Does Acxiom sell data?
Whether you’re buying, selling, or sharing data, Acxiom can provide the expertise you need.
Is Acxiom still in business?
In 2018, Acxiom was acquired by publicly-traded advertising company IPG. In order to comply with the California Consumer Privacy Act (CCPA) which comes into effect on January 1st, 2020, Acxiom will be shuttering its directory and local search operations, including its data aggregator functions.
Is Acxiom a good place to work?
93% of employees at Acxiom LLC say it is a great place to work compared to 59% of employees at a typical U.S.-based company. When you join the company, you are made to feel welcome. Our facilities contribute to a good working environment.
