A great tagline captures the essence of the value you provide to your customer in one or two concise sentences. Creating a tagline is a powerful exercise, as it forces you to think about exactly what it is you do for your customers that is unique.
How do I create a brand tagline?
How to Do it: 7 Tagline Tips
- Focus. …
- Make it meaningful: Convey a message that your target audience will care about and understand.
- Make it memorable. …
- Keep it short. …
- Say it out loud. …
- Integrate it into your logo design. …
- Make it yours.
Also, What is the best tagline?
Best Company Slogans
- “Just Do It” – Nike.
- “Think Different” – Apple.
- “Where’s the Beef?” – Wendy’s.
- “Open Happiness” – Coca-Cola.
- “Because You’re Worth It” – L’Oreal.
- “Melts in Your Mouth, Not in Your Hands” – M&Ms.
- “A Diamond is Forever” – De Beers.
- “The Breakfast of Champions” – Wheaties.
What is a brand tagline?
In the context of branding, a tagline is a memorable motto or phrase that’s designed to serve as a permanent expression of your company’s greater purpose and mission.
20 Related Questions and Answers
What is a brand strapline?
A strapline is a line that sums up the brand or company in a line, representing the culture, identity and personality of the brand. A tagline is just another word for a strapline. … A strapline, however, is a brand building tool which becomes a recognisable long-term asset for the business or company.
What is brand slogan?
A brand slogan is the advertising tagline that conveys the brand’s spirit in the shortest way possible. In just a few words, you’re expected to grasp the vibe of your brand.
What is Burger King’s slogan?
Burger King unveiled a new slogan, “Be Your Way,” along with a marketing campaign targeted at the Millennial generation. While the new tagline is similar to the brand’s longstanding, iconic “Have It Your Way” slogan, experts say it reflects a new focus on customers’ way of life rather than the chain’s food and service.
What is a catchy phrase?
1 : a word or expression that is used repeatedly and conveniently to represent or characterize a person, group, idea, or point of view. 2 : slogan sense 2. Synonyms Example Sentences Learn More About catchphrase.
What’s a good slogan for a restaurant?
General Restaurant Taglines
- Life’s too short for boring food.
- Just like grandma used to make.
- Farm to fork.
- Play with your food!
- More flavor for less.
- You deserve it!
- See you tomorrow!
- Every day is a good day for your restaurant.
What is the Kit Kat slogan?
KitKat is giving its iconic slogan, “Have a break, have a KitKat,” a 10-day rest as part of a campaign honoring the brand’s 85th anniversary. Created by Wunderman Thompson, the campaign also includes a social media competition to help people mark the occasion.
What is the Gucci slogan?
The Story Behind The Gucci Slogan Knit You’ll See Everywhere Next Season.
Why do brands use Straplines?
Your brand strapline expresses your brand personality. It sets the tone – whether it’s serious, smart or tongue-in-cheek. Helps people remember your business more easily. Sometimes the brand strapline is one of the first things customers say about a business.
Do Straplines work?
Good straplines can convince your audience that you’re worth the time and effort by showing that you understand consumer pain points easily. A descriptive strapline can tell your audience exactly what you’re going to do to make their life easier, which is a great way to sell your business to your fans.
How important is a strapline?
A strapline helps convince your audience that you are worth their time, money and energy. … Defining your core values is also about what you and your target audience finds important.
What is Google’s slogan?
But few are as lofty as Google’s most famous motto: “Don’t be evil.” If you know anything about Google’s culture, you’ve probably heard those three words. They’re catchy.
What is Chickfila slogan?
“Eat Mor Chikin” is the chain’s most prominent advertising slogan, created by The Richards Group in 1995.
What is Pizza Hut’s slogan?
The advertising slogan is currently “No one outpizzas the hut”. Pizza Hut does not have an official international mascot, but at one time, a series of commercials in the U.S. aired, titled “The Pizza Head Show”.
What is Nike’s new slogan?
On the 6th May 2021, Nike released a new marketing campaign called “Play New” and invites you to discover sport in a new way. The brand is already known for its bold marketing and communication moves. Last year, it changed its slogan to “Just Don’t Do It” in support of the Black Lives Matter movement.
What are some old fashioned sayings?
11 Old-Fashioned Expressions People Still Find Charming
- “That’s My Cup Of Tea” Hannah Burton/Bustle. …
- “Kick Up Your Heels” …
- “I’ll Be There With Bells On” …
- “I’m Head Over Heels” …
- “You Look Happy As A Clam” …
- “Pardon My French” …
- “Carpe Diem” …
- “Bring Home The Bacon”
How do you make a catch phrase?
- Use interesting words (but not long ones) More than anything else, researchers noticed that, compared to typical phrases, catchphrases are immediately distinctive. …
- Use boring syntax. Not all distinctiveness is good. …
- Keep it short. …
- Don’t make it about “him” or “her” …
- Live in the present. …
- Use lots of “front sounds”
What is an example of a catchy phrase?
“Other examples of catch phrases include Homer Simpson’s ‘D’oh’; ‘Bringing sexy back,’ from Justin Timberlake’s hit single; ‘I’m kind of a big deal,’ a famous line from the 2004 comedy Anchorman: The Legend of Ron Burgundy.” “A catchphrase often wears itself out through overuse.
What are some food slogans?
The Most Famous Food and Drink Slogans of All Time
- ‘I’m lovin’ it’ Wachiwit/Shutterstock. …
- ‘America runs on Dunkin” Robert Gregory Griffeth/Shutterstock. …
- ‘Finger lickin’ good’ Patcharaporn Puttipon 636/Shutterstock. …
- ‘Taste the rainbow’ …
- ‘First they’re sour. …
- ‘Oh yeah! …
- “They’re gr-r-reat” …
- ‘They’re magically delicious’
What are fast food slogans?
15+ Famous Slogans: Top Fast Food Restaurants
- McDonalds – I’m Lovin’ It.
- KFC – Finger Lickin’ Good.
- Burger King – Have It Your Way.
- Hardees – Where the Food’s the Star.
- Taco Bell – Think Outside the Bun.
- Subway – Eat Fresh.
- Fat Burger – The Last Great Hamburger Stand.
- Fuddruckers – World’s Greatest Hamburgers.
