A slogan, by its simplest definition, is a catchy tagline or phrase that’s used by a company for advertising. It’s a short and sweet reminder of the value a brand offers their customers. The most famous slogans stand the test of time and can be used outside of the brand.

What’s a tagline on a logo? A logo slogan—also known as a tagline—is a catchphrase that communicates a message about your brand. The purpose of a logo slogan is to convey your company’s mission in a way that audiences will remember and identify.

Also, What is a creative tagline? A creative slogan should be unique and specific to your brand, but still easy enough to understand so that your audience gets the message immediately. Descriptive slogans: A descriptive slogan describes what your business does or what it can offer to potential customers in a memorable phrase.

Whats a good tagline for a blog?


45 Creative, Clever And Effective Blog Taglines

  • How To Change The World: A practical blog for impractical people.
  • Successful Blog: You’re only a stranger once.
  • Conversation Agent: Connecting ideas and people – how talk can change our lives.
  • Sugarrae: Never mess with a woman who can pull rank.

22 Related Questions and Answers

What is a professional tagline?

A tagline is a short slogan used to reinforce a key aspect of a product or brand. … In the context of professional services firms, a tagline is usually part of a firm’s identity (as opposed to an ad slogan) — so it usually appears in conjunction with the firm’s name and logo.

How long can a motto be?

Slogans should never be longer than a sentence and ideally should hit the sweet spot between six to eight words. I challenge you to take these 5 tips and create some of your own slogans. Even if they are silly “ honest “ slogans like AdWeek came up with.

What is Nike’s new slogan?

On the 6th May 2021, Nike released a new marketing campaign called “Play New” and invites you to discover sport in a new way. The brand is already known for its bold marketing and communication moves. Last year, it changed its slogan to “Just Don’t Do It” in support of the Black Lives Matter movement.

Do I need a slogan?

So, do you need a slogan or tagline for your business? YES. Tag-lines (like slogans and mission statements) are a key part to managing a successful brand strategy. Help your business grow by creating your own tagline and use it in highly visible areas online and in print.

What is the tagline of Smart Fuel?

“At the end of the day, real innovation makes the complex simple, which is why our campaign is “Simple, Smart Ako.” Our goal is to make technology easy and accessible to every Filipino, while we fuel their passions and enrich their love for the Smart brand,” he added.

What is Burger King’s slogan?

Burger King unveiled a new slogan, “Be Your Way,” along with a marketing campaign targeted at the Millennial generation. While the new tagline is similar to the brand’s longstanding, iconic “Have It Your Way” slogan, experts say it reflects a new focus on customers’ way of life rather than the chain’s food and service.

How do you make an interesting tagline?


Taglines are often overcomplicated and underwhelming.


Here are 10 ways to make yours pop, courtesy of successful young entrepreneurs.

  1. Avoid the Marketing Meeting Effect. …
  2. Tell a Story. …
  3. Explain Your Offering. …
  4. Communicate With Clarity. …
  5. Describe Who You Are. …
  6. Require a Double Take. …
  7. Keep It Short and Simple. …
  8. Say Just Enough.

What is a tagline for a writer?

An author tagline is about defining what YOU offer as a writer. Think of a great author tagline as a motto or a professional objective that flourishes as your bibliography grows.

Why is Blogger used?

Blogs can be used to facilitate group working, a number of commentators argue that blogs encourage reflective learning (Chen et al., 2005), they can be used as a diary to keep a record of achievement and of interesting material.

What is an example of a tagline?

A perfect example of a descriptive tagline is Walmart’s tagline – Save money. Live better. Another good example of a descriptive tagline is KFC’S It’s finger-lickin’ good.

What is the Amazon slogan?

Amazon Slogan: Work Hard, Have Fun, Make History.

How do I create a tagline for myself?


Here are some guidelines to develop your tagline:

  1. Google your phrase and see who else uses that tagline.
  2. If you’re using your personal brand tagline internationally, know how your words translate into other languages.
  3. Keep it short and make sure that it’s consistent with your brand.
  4. Make sure that it’s easy to say.

How do I give myself a motto?

If the motto is for your own personal use, it needs to summarize the values and beliefs that you hold most dearly. Don’t rush to pick something – think hard and take some time working out what’s the most important of all your values.

How do I create a slogan?


How to create a memorable slogan: 8 useful tips

  1. Logo first. For the maximum effect, pair your slogan with a powerful logo. …
  2. Take enough time. …
  3. Keep it simple. …
  4. Use humor. …
  5. Be honest and don’t overpraise yourself. …
  6. Think about your target audience. …
  7. Think about what makes your brand special. …
  8. Rhythm and rhyme.

How do you create a tagline?


Taglines are often overcomplicated and underwhelming.


Here are 10 ways to make yours pop, courtesy of successful young entrepreneurs.

  1. Avoid the Marketing Meeting Effect. …
  2. Tell a Story. …
  3. Explain Your Offering. …
  4. Communicate With Clarity. …
  5. Describe Who You Are. …
  6. Require a Double Take. …
  7. Keep It Short and Simple. …
  8. Say Just Enough.

What is PUMA slogan?

PUMA always looks to do better – we are Forever Faster.

What is the Apple slogan?

Apple’s New Motto: “Think Different — But Not Too Different”

What is the slogan for Adidas?

Adidas: “Impossible Is Nothing

Adidas’s famous tagline follows in the great sports apparel trend of inspirational mumbo-jumbo. It’ll also send you into an existential spiral.

How do you create a motto?


How to Create a Slogan

  1. Decide what you want to say. Answer a few basic questions about what you want to accomplish with your slogan. …
  2. Keep it simple. You might have a lot you want to say about your business, but it’s best to keep your message clear and concise. …
  3. Establish your company’s voice. …
  4. Brainstorm your slogan.

Does a logo need a tagline?

To Create – or Not – a Brand Tagline

Your tagline can accompany your logo in many places and for many reasons, but it shouldn’t be a required element of your logo design. You should have the flexibility to use your logo without that tagline whenever the situation necessitates it.

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