How to Do it: 7 Tagline Tips

  1. Focus. …
  2. Make it meaningful: Convey a message that your target audience will care about and understand.
  3. Make it memorable. …
  4. Keep it short. …
  5. Say it out loud. …
  6. Integrate it into your logo design. …
  7. Make it yours.

How do you come up with a brand tagline?
Taglines are often overcomplicated and underwhelming.


Here are 10 ways to make yours pop, courtesy of successful young entrepreneurs.

  1. Avoid the Marketing Meeting Effect. …
  2. Tell a Story. …
  3. Explain Your Offering. …
  4. Communicate With Clarity. …
  5. Describe Who You Are. …
  6. Require a Double Take. …
  7. Keep It Short and Simple. …
  8. Say Just Enough.

Also, What is Burger King’s slogan? Burger King unveiled a new slogan, “Be Your Way,” along with a marketing campaign targeted at the Millennial generation. While the new tagline is similar to the brand’s longstanding, iconic “Have It Your Way” slogan, experts say it reflects a new focus on customers’ way of life rather than the chain’s food and service.

What is Adidas tagline?

The way the company has branded itself and advertised its products to the public has a massive role to play in its popularity. Among their branding successes is the creation of the Adidas tagline ‘Impossible Is Nothing.

23 Related Questions and Answers

What is an example of a tagline?

A perfect example of a descriptive tagline is Walmart’s tagline – Save money. Live better. Another good example of a descriptive tagline is KFC’S It’s finger-lickin’ good.

Is tagline and slogan the same?

Differences between taglines and slogans

A slogan is more advertising focused, and a tagline is more public relations focused, meaning slogans are used to sell an item and taglines raise awareness about the overall brand. Unlike slogans, taglines don’t tell customers what your company does.

What is Nike’s new slogan?

On the 6th May 2021, Nike released a new marketing campaign called “Play New” and invites you to discover sport in a new way. The brand is already known for its bold marketing and communication moves. Last year, it changed its slogan to “Just Don’t Do It” in support of the Black Lives Matter movement.

What is Dairy Queen’s slogan?

As of 2019, DQ uses the slogan “Happy Tastes Good”.

What is Sonic’s slogan?

Back then, SONIC revolutionized the ordering process by using curbside speakers that allowed customers to place food orders without ever leaving their cars. This technology spawned the slogan “Service at the Speed of Sound™,” which translated to one word: SONIC.

What is Gucci tagline?

Gucci SWOT Analysis, Competitors & USP

Gucci Brand Analysis
Sector Lifestyle and Retail
Tagline/ Slogan
Quality Is remembered long after price is forgotten
USP Gucci is a leading in innovative luxury fashion brand
Gucci STP


Aug 21, 2021

What is Facebook’s tagline?

Facebook has quietly changed the slogan on its homepage encouraging people to signup. The tagline has been changed from “It’s free and always will be” to “It’s quick and easy” — ditching, for the first time in more than a decade, a reference to the fact that it costs nothing to become a user.

What is Fila slogan?

One World, One FILA‘.

What is the Kit Kat slogan?

KitKat is giving its iconic slogan, “Have a break, have a KitKat,” a 10-day rest as part of a campaign honoring the brand’s 85th anniversary. Created by Wunderman Thompson, the campaign also includes a social media competition to help people mark the occasion.

Do brands need taglines?

The answer is that it depends: a great tagline is a brand trigger that communicates a short, sweet, single thought and can stand the test of time. A bad tagline is quickly forgotten and may even detract from the memorability of your brand.

What is Coca Cola’s tagline?

Coke’s new slogan: ‘Taste the Feeling

What is McDonald’s tagline?

Over the past 13 years, “I’m Lovin’ It” has gone on to become by far the longest-running McDonald’s slogan in history.

What is Jordan slogan?

Back in the 90s, the Jordan Brand has taken inspiration from Nike’s classic slogan “Just Do It”, and made their own tagline “Dream It, Do It“. This slogan has become an appare. The Latest Sneakers.

What is Apple’s slogan now?

Apple’s New Motto: “Think Different — But Not Too Different”

Is DQ a Texas thing?

The subject of Dairy Queen came up and although it is known as “The Texas Stop Sign,” the franchise was started in Illinois by someone from Iowa. … A: It is true that Dairy Queen was not born in Texas, but it is also true that many are the Texans who were brought up in and around the local DQ.

What is Taco Bell motto?

At the core of Taco Bell’s DNA is a slogan introduced in 2012, Live Mas (“Live More”), which animates its brand and encapsulates the company’s philosophy of enriching the lives of its customers and employees in everything it does. It’s more than the taco topping…it’s their way of life.

What is the slogan for visa?

After 20 years, Visa USA has put to bed its well-known ad slogan “It’s everywhere you want to be.” In its place: “Life takes Visa.

What is Pizza Hut slogan?

The advertising slogan is currently “No one outpizzas the hut”. Pizza Hut does not have an official international mascot, but at one time, a series of commercials in the U.S. aired, titled “The Pizza Head Show”.

What is Mcdonalds slogan?

According to The Wall Street Journal, McD’s is desperate to bring that love back by introducing a new slogan: ‘Lovin’ Beats Hatin.

What is White Castle slogan?

White Castle was established in 1921 and their first slogan was “Buy ‘Em By the Sack.” Over the years, they used “What You Crave” as their slogan, while White Castle’s current motto is “The Crave Is A Powerful Thing.”

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