Marketing Infographics
Infographic: Social Commerce Psychology. The thoughts that underpin social shopp…
Infographic
Description
Infographic: Social Commerce Psychology. The thoughts that underpin social shopping work at a fundamental level that plays with our cognitive biases. Psychologists have defined six universal heuristics (mental rule of thumb) that are evident in shoppers; here is how they are applied in social commerce.
An infographic positions a company as an expert or authority on the topic of the infographic, thus helping the business to become a trusted resource. Infographics are also used for content marketing and viral marketing, since most companies strive to create unique content, especially when created by and for their specific vertical market. Infographic marketing is one of the most effective link bait and link-building strategies that can be leveraged to earn links from a variety of domains.
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