Advertising Infographics
Google AdWords Lesson
Infographic
Description
Google AdWords Lesson. AdWords is an online advertising tool run by Google that allows businesses to display their ads on Google's search engine. Topics covered in this lesson… *AdWords *Keywords *Negative Words *Locations *Budget *Ads *CTR (Click Through Rate) *Ad Rank *Ad Quality *Free Organic Listings *AdWord Help Center *Promotions
An infographic positions a company as an expert or authority on the topic of the infographic, thus helping the business to become a trusted resource. Infographics are also used for content marketing and viral marketing, since most companies strive to create unique content, especially when created by and for their specific vertical market. Infographic marketing is one of the most effective link bait and link-building strategies that can be leveraged to earn links from a variety of domains.
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