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You stay anonymous. Crime doesn't. We wanted to boil down the fundamental…


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Advertising-Campaign-You-stay-anonymous.-Crime-doesn39t.-We-wanted-to-boil-down-the-fundamental Advertising Campaign : You stay anonymous. Crime doesn't.    We wanted to boil down the fundamental...
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You stay anonymous. Crime doesn't. We wanted to boil down the fundamental proposition of Crime Stoppers in the simplest most compelling way — if you witness a crime and report it, you retain your anonymity. This campaign strives to remind people of that simple truth. Advertising Agency: DDB, Toronto, Canada





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