Great taglines have a few things in common — they’re memorable, short, and they perfectly define a brand. … Experts indicate taglines should be memorable and tug on the emotions of consumers. Think of the tagline as the most concise way possible of defining your brand.
What is a professional tagline? A tagline is a short slogan used to reinforce a key aspect of a product or brand. … In the context of professional services firms, a tagline is usually part of a firm’s identity (as opposed to an ad slogan) — so it usually appears in conjunction with the firm’s name and logo.
Also, How do you make a catchy tagline?
How to create a memorable slogan: 8 useful tips
- Logo first. For the maximum effect, pair your slogan with a powerful logo. …
- Take enough time. …
- Keep it simple. …
- Use humor. …
- Be honest and don’t overpraise yourself. …
- Think about your target audience. …
- Think about what makes your brand special. …
- Rhythm and rhyme.
How do I create a brand tagline?
How to Do it: 7 Tagline Tips
- Focus. …
- Make it meaningful: Convey a message that your target audience will care about and understand.
- Make it memorable. …
- Keep it short. …
- Say it out loud. …
- Integrate it into your logo design. …
- Make it yours.
25 Related Questions and Answers
How do I choose a tagline?
Clarity Is Key. There should be no guessing as to what your tagline means. In addition to being simple, it should clearly state the mission or purpose of your company without any guesswork. If you ask some friends what they think, and they ask questions back, you did it wrong.
How do I create a personal tagline?
How to Write Your Welcome Tagline
- People who concisely and confidently introduce themselves leave a better first impression. …
- Introduce yourself and briefly describe what you do.
- Example: “Hi, I’m Pete Kistler. …
- Introduce yourself and briefly describe the opportunity you’re seeking.
How do you create a catchy tagline?
How to create a memorable slogan: 8 useful tips
- Logo first. For the maximum effect, pair your slogan with a powerful logo. …
- Take enough time. …
- Keep it simple. …
- Use humor. …
- Be honest and don’t overpraise yourself. …
- Think about your target audience. …
- Think about what makes your brand special. …
- Rhythm and rhyme.
What is a tagline example?
A perfect example of a descriptive tagline is Walmart’s tagline – Save money. Live better. Another good example of a descriptive tagline is KFC’S It’s finger-lickin’ good.
What is YouTube’s tagline?
“Broadcast Yourself,” states the well-known YouTube Slogan, a phrase that shows how pervasive the site is in the everyday lives of people in the twenty-first century.
What is Burger King’s slogan?
Burger King unveiled a new slogan, “Be Your Way,” along with a marketing campaign targeted at the Millennial generation. While the new tagline is similar to the brand’s longstanding, iconic “Have It Your Way” slogan, experts say it reflects a new focus on customers’ way of life rather than the chain’s food and service.
What’s a tagline on a logo?
A logo slogan—also known as a tagline—is a catchphrase that communicates a message about your brand. The purpose of a logo slogan is to convey your company’s mission in a way that audiences will remember and identify.
How can I create my name tagline and logo?
How to design a logo with a tagline
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- Start with your brand personality. Before designing your logo and tagline, know your brand personality and brand identity to understand what kind of style you should go for. …
- Experiment with placement and sizing. …
- Design versions with and without the tagline.
What is a brand tagline?
In the context of branding, a tagline is a memorable motto or phrase that’s designed to serve as a permanent expression of your company’s greater purpose and mission.
What should my tagline be?
The most important rule is that your tagline should be short and it should be clear. … This means your tagline should be no more than seven or eight words, and you should pick words that are crystal clear. If your business name is long, keep your tagline even shorter.
What is an example of a tagline?
A perfect example of a descriptive tagline is Walmart’s tagline – Save money. Live better. Another good example of a descriptive tagline is KFC’S It’s finger-lickin’ good.
What is my personal brand examples?
Personal Brand Statement Examples
- “Be a unicorn in a sea of donkeys.” – Larry Kim. …
- “Empowering ridiculously good marketing.” – Ann Handley. …
- “Create less content. …
- “Do you want more traffic?” – Neil Patel. …
- “I build and grow SaaS companies.” – Sujan Patel. …
- “Real life on a budget.” – Jessi Fearon.
How do I choose a tagline?
Ideally, your tagline should be six words or fewer (with some exceptions that I’ll share in the examples section at the end).
- Give It Meaning. A tagline shouldn’t be made just because you saw some famous companies have one. …
- Clarity Is Key. …
- Focus On The Benefits. …
- Tell A Story. …
- Take A Break. …
- We Bring Good Things To Life.
What is a logo slogan?
A logo slogan—also known as a tagline—is a catchphrase that communicates a message about your brand. The purpose of a logo slogan is to convey your company’s mission in a way that audiences will remember and identify.
How do you make a slogan easy?
There are a few basic rules to keep in mind when designing a slogan for your business, such as keep the slogan design simple.
- Choose Easy Design for Slogan. Keep slogan design simple because extraneous details in ad copy can add confusion instead of clarity. …
- Emphasize Your Strengths. …
- Avoid the Obvious. …
- Match the Brand.
What is the most famous slogan?
Best Company Slogans
- “Where’s the Beef?” – …
- “Open Happiness” – Coca-Cola.
- “Because You’re Worth It” – L’Oreal.
- “Melts in Your Mouth, Not in Your Hands” – M&Ms.
- “A Diamond is Forever” – De Beers.
- “The Breakfast of Champions” – Wheaties.
- “America Runs on Dunkin'” – Dunkin’ Donuts.
- “Can You Hear Me Now?” – Verizon Wireless.
What is brand slogan?
A brand slogan is the advertising tagline that conveys the brand’s spirit in the shortest way possible. In just a few words, you’re expected to grasp the vibe of your brand.
What is Netflix tagline?
Netflix’s promotional tagline is “See what’s next” — a nod to the numerous titles that are instantly available to watch at the click of a remote. For the streaming entertainment giant, “what’s next” is changing in dramatic ways.
What is Instagram’s slogan?
Instagram’s tagline is “Capture and Share the World’s Moments” and Instagram is all about just that. Moments.
What is Facebook’s tagline?
Facebook has quietly changed the slogan on its homepage encouraging people to signup. The tagline has been changed from “It’s free and always will be” to “It’s quick and easy” — ditching, for the first time in more than a decade, a reference to the fact that it costs nothing to become a user.
