20 Examples of Business Taglines: And Why They Work

  • Airbnb: “Belong Anywhere” …
  • Nike: “Just Do It” …
  • Meow Mix: “So Good, Cats Ask for It by Name” …
  • Apple: “Think Different” …
  • Ronseal: “It Does Exactly What It Says on The Tin.” …
  • MasterCard: “There Are Some Things Money Can’t Buy. …
  • Verizon: “Can you hear me now?

How do I choose a tagline?
Ideally, your tagline should be six words or fewer (with some exceptions that I’ll share in the examples section at the end).

  1. Give It Meaning. A tagline shouldn’t be made just because you saw some famous companies have one. …
  2. Clarity Is Key. …
  3. Focus On The Benefits. …
  4. Tell A Story. …
  5. Take A Break. …
  6. We Bring Good Things To Life.

Also, How do I write a tagline for myself?
How to Write Your Welcome Tagline

  1. People who concisely and confidently introduce themselves leave a better first impression. …
  2. Introduce yourself and briefly describe what you do.
  3. Example: “Hi, I’m Pete Kistler. …
  4. Introduce yourself and briefly describe the opportunity you’re seeking.

What is the most famous slogan?


Best Company Slogans

  • “Where’s the Beef?” – …
  • “Open Happiness” – Coca-Cola.
  • “Because You’re Worth It” – L’Oreal.
  • “Melts in Your Mouth, Not in Your Hands” – M&Ms.
  • “A Diamond is Forever” – De Beers.
  • “The Breakfast of Champions” – Wheaties.
  • “America Runs on Dunkin'” – Dunkin’ Donuts.
  • “Can You Hear Me Now?” – Verizon Wireless.

20 Related Questions and Answers

What is the Kit Kat slogan?

KitKat is giving its iconic slogan, “Have a break, have a KitKat,” a 10-day rest as part of a campaign honoring the brand’s 85th anniversary. Created by Wunderman Thompson, the campaign also includes a social media competition to help people mark the occasion.

How do you name your company?


12 Tips For Naming Your Startup Business

  1. Avoid hard-to-spell names. …
  2. Don’t pick a name that could be limiting as your business grows. …
  3. Conduct a thorough Internet search. …
  4. Get the .com domain name. …
  5. Use a name that conveys some meaning. …
  6. Conduct a trademark search. …
  7. Conduct a Secretary of State search.

How do I create a tagline for myself?


Here are some guidelines to develop your tagline:

  1. Google your phrase and see who else uses that tagline.
  2. If you’re using your personal brand tagline internationally, know how your words translate into other languages.
  3. Keep it short and make sure that it’s consistent with your brand.
  4. Make sure that it’s easy to say.

What is a brand tagline?

In the context of branding, a tagline is a memorable motto or phrase that’s designed to serve as a permanent expression of your company’s greater purpose and mission.

What is my personal tagline?

A personal tagline is part positive affirmation, part personal branding, and part elevator pitch. … Your tagline states what you expect from yourself and what others will experience from being around you. It’s the promise you make to yourself and how you’ll show up in the world.

What’s a professional tagline?

A tagline is a short slogan used to reinforce a key aspect of a product or brand. … In the context of professional services firms, a tagline is usually part of a firm’s identity (as opposed to an ad slogan) — so it usually appears in conjunction with the firm’s name and logo.

What makes a successful tagline?

Great taglines have a few things in common — they’re memorable, short, and they perfectly define a brand. … Experts indicate taglines should be memorable and tug on the emotions of consumers. Think of the tagline as the most concise way possible of defining your brand.

Do brands need taglines?

The answer is that it depends: a great tagline is a brand trigger that communicates a short, sweet, single thought and can stand the test of time. A bad tagline is quickly forgotten and may even detract from the memorability of your brand.

What is a tagline on a logo?

A logo slogan—also known as a tagline—is a catchphrase that communicates a message about your brand. The purpose of a logo slogan is to convey your company’s mission in a way that audiences will remember and identify. … For some businesses, a slogan is an opportunity to explain a product.

What is a good company slogan?

A good company slogan captures what makes a brand or product different (and better!) than the competition.



63 of the catchiest company slogans ever.

Company slogan Brand or product name
Think Different Apple
Betcha can’t eat just one Lay’s
America Runs on Dunkin’ Dunkin’ Donuts
I’m Lovin’ It McDonald’s


Feb 9, 2021

What is Nike’s new slogan?

On the 6th May 2021, Nike released a new marketing campaign called “Play New” and invites you to discover sport in a new way. The brand is already known for its bold marketing and communication moves. Last year, it changed its slogan to “Just Don’t Do It” in support of the Black Lives Matter movement.

What is Galaxy chocolate slogan?

Making chocolate better, one piece at a time.

What is the slogan for M&M’s?

The popular slogan, “It melts in your mouth, not in your hands” was trademarked in 1954. In 1981, M&Ms went to outer space when space-shuttle astronauts brought M&Ms with them on their flight.

How do I create a logo for my company?


15 Effective Tips To Come Up With A Logo That Fits Your Brand

  1. Do The Work First. Many times people think the logo equals “brand.” …
  2. Keep It Simple. …
  3. Integrate Voice Of Employees. …
  4. Think Of The Emotion You Want To Convey. …
  5. Start With The Brand Story. …
  6. Make It Memorable. …
  7. Go With Your Gut. …
  8. Keep It Minimal.

How do you legally name a business?

How do you legally name a business? To legally name a business, you will need to form a company with the desired name, file a DBA, or file an amendment to change its legal name.

How do you create a unique name?

If you want something truly unique, give up basing your name in anything you’re already familiar with and try to

invent something completely new

.




Create a name from other words.

  1. Blend common names together. …
  2. Try different spelling variations. …
  3. Rearrange your own (or a friend’s) name. …
  4. Create anagrams from common words.

What is a professional tagline?

A tagline is a short slogan used to reinforce a key aspect of a product or brand. … In the context of professional services firms, a tagline is usually part of a firm’s identity (as opposed to an ad slogan) — so it usually appears in conjunction with the firm’s name and logo.

What is the Gucci slogan?

The Story Behind The Gucci Slogan Knit You’ll See Everywhere Next Season.

What is a catchy phrase?

1 : a word or expression that is used repeatedly and conveniently to represent or characterize a person, group, idea, or point of view. 2 : slogan sense 2. Synonyms Example Sentences Learn More About catchphrase.

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