There Are 3.2M – 37.8M Influencers In The World

Our data reveals a 3.2 million – 37.8 million estimation for the total number of influencers on Instagram, YouTube, and TikTok.

Considering this, How big is the social media influencer industry? There’s no denying that influencer marketing is lucrative. The market grew from $1.7 billion in 2016 to $9.7 billion in 2020. In 2021, it soared to $13.8 billion, indicating a steady growth. This year, the market is projected to expand to a whopping $16.4 billion industry.

How much do influencers make statistics? Influencer Marketing Campaigns Earn $5.78 for Every Dollar Spent. The State of Influencer Marketing 2020 found that 66% of marketers plan to increase their influencer marketing budgets, this area of marketing is becoming the fastest-growing channel for brands, beating organic search, paid search and email marketing.

Furthermore, What percentage of people follow influencers? The percentage of people following social media influencers decreases with age. Just 23% of Millennials, 16% of Gen X, and 9% of Boomers follow influencers on social media. That being said, influencer marketing isn’t completely off the table if you’re reaching Boomers.

How many influencers are there on Instagram 2021?

Instagram for Business

Annual Instagram advertising revenue is around $26.46 billion in 2021. 200 million+ Instagrammers visit at least one business profile daily. 70% of shopping enthusiasts turn to Instagram for product discovery. There are 500,000 active influencers on Instagram.

Is influencer marketing effective 2021? Influencer marketing 2021 forecast

According to our latest forecast, 67.9% of US marketers from companies with 100 or more employees will use influencer marketing in 2021, up from 62.3% last year. In 2022, that figure will rise to 72.5%.

Which social media has most influencers? Instagram ranks #1 for the most important and impactful channel. Moving into 2020, Instagram has become a social media powerhouse. With over 1 billion users and a fast-growing network of influencers churning out millions of sponsored posts each year, Instagram has become the most important influencer marketing channel.

What percentage of influencers are female? Over the course of 2019 an analysis of more than three million Instagram #ad posts was done, to determine, among others, the demographics of influencers. According to the findings, 84 percent of influencers creating sponsored posts on Instagram were women.

Who is the top social media influencer?

Without further ado, here’s our ranking of the top 10 Instagram influencers!

  • whinderssonnunes. 52.7M followers. …
  • hudabeauty. 46.8M followers. …
  • Lele Pons. 44M followers. …
  • nusr_et. 35.6M followers. …
  • Dan Bilzerian. 32.4M followers. …
  • Amanda Cerny. 24.8M followers. …
  • Zach King. 24.3M followers. …
  • Chiara Ferragni. 23.9M followers.

What percentage of brands work with influencers? 3. 17% of companies spend over half their marketing budget on influencers.

Is influencer marketing still effective?

80% of marketers find influencer marketing effective. 71% of marketers rate the quality of customers and traffic from influencer marketing as better than other marketing sources. 89% of marketers say influencer marketing ROI is as good or better than other marketing channels.

Who is the best influencers in the world? Without further ado, here’s our ranking of the top 10 Instagram influencers!

  • whinderssonnunes. 52.7M followers. …
  • hudabeauty. 46.8M followers. …
  • Lele Pons. 44M followers. …
  • nusr_et. 35.6M followers. …
  • Dan Bilzerian. 32.4M followers. …
  • Amanda Cerny. 24.8M followers. …
  • Zach King. 24.3M followers. …
  • Chiara Ferragni. 23.9M followers.

Who is the number 1 influencer?

First on the list is Cristiano Ronaldo, who currently has a total of 484.3 million followers across three social media sites. Next is Justin Bieber with 420.54 million follower count; Ariana Grande, 398.3 followers; Selena Gomez, 380.75 million followers; and Taylor Swift with 354.4 million followers.

Who is the number 1 influencer in the world?

Cristiano Ronaldo

Ronaldo comes out top on the highest paid Instagram influencer list, making $1.6 million per sponsored post. His 318 million followers are privy to several of those sponsored posts, including his paid partnerships ranging from Nike to his own underwear line.

What is the most popular social media 2021? What are the Most Popular Social Media Apps for 2021? Top Apps, Trending, and Rising Stars

  1. 1. Facebook. With over 2.7 billion monthly active users (MAUs), Facebook is an absolute must for every brand. …
  2. Instagram. Instagram is another critical platform for 2021. …
  3. Twitter. …
  4. TikTok. …
  5. YouTube. …
  6. WeChat. …
  7. WhatsApp. …
  8. MeWe.

Are there male influencers? According to statista.com,as of January 2019, male users exceed female users by 1% in several age categories. Suddenly, men’s fashion influencers are popping up and promoting their favorite men’s fashion, sharing their personal style and expressing themselves via their platform.

What is a micro influencer?

According to MediaKix, micro-influencers are defined as accounts with anywhere from 10,000-50,000 followers and macro-influencers as accounts with 500,000-1 million followers.

Who is the richest Instagrammer?

  • Cristiano Ronaldo. Estimated Average Price Per Post – $619,497 – $1M. …
  • Dwayne Johnson. Estimated Average Price Per Post – $504,790 – $841,317. …
  • Ariana Grande. Estimated Average Price Per Post – $500,077 – $833,461. …
  • Kylie Jenner. …
  • Selena Gomez. …
  • Kim Kardashian. …
  • Leo Messi. …
  • Beyonce Knowles.

Who is the biggest influencer 2021?

100 TOP SOCIAL MEDIA INFLUENCERS IN 2021

  • PEWDIEPIE (108 MILLION)
  • KIDS DIANA SHOW (73.4 MILLION)
  • LIKE NASTYA (68.2 MILLION)
  • VLAD AND NIKI (61.8 MILLION)
  • DUDE PERFECT (54.9 MILLION)
  • MRBEAST (52.1 MILLION)
  • JUEGAGERMAN (42.9 MILLION)
  • WHINDERSSONNUNES (41.7 MILLION)

Do influencers really influence? Conclusion: So, yes. Influencers can influence their followers.

Do influencers actually increase sales?

Influencer Marketing Delivers a Strong ROI

On average, businesses generate $6.50 in revenue for each $1 invested in influencer marketing . 70% make $2 or more, and 13% make $20 or more. Most businesses get solid results from influencer marketing, with just the bottom 18% failing to generate any revenue.

Is influencer marketing 2022 effective? 68% of Respondents Intend to Increase Their Influencer Marketing Spend in 2022. 68% of those respondents who budget for influencer marketing intend to increase their influencer marketing budget over the next 12 months. An additional 14% indicate that they expect to keep their budgets the same as in 2021.

How much do influencers increase brand awareness?

According to a study conducted by Twitter, there was a whopping 88% increase in the purchase intent of consumers when the products were promoted by a trusted influencer.

Why brands should work with influencers? Working with the right influencers not only leads to more sales and better-qualified leads, but also an incredible boost in brand awareness, which traditional advertising would not be able to compete with.


Join our Advertising Community and share you ideas today !

LEAVE A REPLY

Please enter your comment!
Please enter your name here